TRUE Results To REPLACE YOUR JOB

Archive for March, 2009

It is no longer a secret that people buy from those people that they trust. This is especially true:

1. In the online world where every product owner is “hiding” his/her face behind a computer.

2. When you’re selling a product that is not a popular brand (meaning people haven’t heard of the brand before).

These potential customers can’t be blamed either, since it is very easy to scam people nowadays simply by using the power of the Internet.

Armed with this knowledge, we as Internet business owners should build beneficial and trusting relationships with our prospects so that they know who we are, what we do, what our expertise are - so that they trust us and want to buy from us.

If you’ve been a loyal reader of this blog, you should have already known that I talk and advocate this a lot.

Without a good relationship with your prospects, it is VERY hard to sell them your products and services. Without a good relationship with your customers, it is also EXTREMELY difficult to sell other related products to them.

The key to successfully sell to them is to build, as I’ve said before, beneficial and trusting relationships with them. You do this by first creating some kind of valuable Freebie to “bait” your visitors to hand you their email addresses.

If you don’t want to create a freebie yet, you can also use some PLR freebies. Just make sure that they are high quality freebies and that you put your name as the creator of the freebie.

After your visitors hand over their email addresses, you want to impress them by giving much more than they expected of you. At this stage, your visitors have been converted to leads/prospects, thanks to the squeeze page that you’ve created.

For example, let’s say that on the squeeze page you promised to give them a Free report on how to train their dogs effectively. However on the download page, in addition to giving them this Free report, you might also give them another surprise freebie that shows them how to make sure their dogs are eating healthy, balanced diets.

The surprise freebie should be somewhat related to the main freebie that you promised.

A few days after they’ve subscribed to get your freebie, you ought to follow up with them to check how they are doing and if they have successfully downloaded the freebie (and surprise freebie) yet. You also want to remind them to implement what they’ve learned and that if they have any questions they can feel free to ask you.

Then a few days later you follow up with them again to give more free valuable content. It is very important that on the first few follow-ups with them you don’t sell them anything but instead concentrate on providing great content to educate them.

This is to impress them that you care for them and you know what you’re talking about. When they see you as someone who they can trust because you’ve stood out from the crowd by giving, giving, and giving first without even trying to sell them anything, their resistance barrier towards you will decrease.

Let’s say that your visitors are on 30 other marketers’ lists. 29 of them send out sales pitches all the time every day promoting the next big product launch, while the remaining one marketer (that’s YOU) give, give, and give, which one do you think will stand out from the crowd and get their attention?

I’m not saying you can’t send them sales pitches. At the end of the day, you and I are still marketers. We need to sell stuff in order to make money.

I’m simply saying that you should focus your efforts when you first come into contact with a person who doesn’t know you yet with the right approach, and that right approach is to impress them that you’re different than the rest of the pack and that you truly care for them.

You need to demonstrate that you’re in this business for the long term and that they can count on you to provide them with the stuff they need. In other words, you want them to buy from you.

I would say after 3 - 5 follow-ups with them, you can insert your first sales pitch to them. After this sales pitch, you would then educate them again with free, valuable content. Then once in while do your sales pitch again.

You need to have a balance between free content and sales pitch, and be sure to send more free content than sales pitch. In my current Internet business I’m using a 3:1 approach - meaning for every 3 content messages, I would send a sales pitch.

Different markets respond differently, so you need to test what works best for your market.

Please drop your comments below, I’d like to see what your opinions are…

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I have said several times on this blog already that the best way to make money online for beginners is through Ads Marketing and Affiliate Marketing.

Ads Marketing - You allocate a certain portion of your website to display advertisements from other people/companies and you get paid in return.

Affiliate Marketing - You promote other people’s products and services and in return you get commissions. The commissions you get can be in the form of pay-per-sale or pay-per-lead.

The other method of making money online, which is through creating and marketing your own products and services (which I call Product Creation), is not suitable for beginners who are just getting started to learn the ropes of making money online. I don’t recommend beginners go this route.

Why?

Because creating your own products is no easy task for beginners, while at the same it’s not as difficult as it seems if you have some kind of previous Internet Marketing experience.

If a beginner were to jump straight in creating his own product without any kind of Internet Marketing knowledge, there is a high chance that he will fail to make even a single red cent.

Heck, even if he tries his hands at Ads or Affiliate Marketing there is already a high chance that he will NOT make it. Let alone creating his own product!

I’m not saying this to discourage any beginner who’s reading this. I just want to paint a more accurate picture in their minds that making money online is very, very hard.

The good news is that once you’ve managed to earn your first elusive $1, the next $10 becomes easier. My FREE report shows you how to earn your first $100 online. If you haven’t had a chance to grab it yet, I recommend that you do so now.

Once you’ve made your first $100, your confidence will grow. You will start believing in yourself - that you possess the ability to earn money online. You will then put in more effort and time because what you did has already proven to bring in results.

As you continue to earn more and more money, your confidence grows even bigger, which will result in you taking yet more action to produce greater results. This is like a cycle of continuous improvement.

The converse, however, is also true.

If you’ve been going around in circles trying to make money online but have never made a single dime, you confidence will get smaller and smaller as time passes by. You start to wonder if everything you’re doing is worth it. You start to question your ability to really and truthfully make money from the Internet.

A few months passed and you still see no results at all. Your confidence shrinks even further and you take even less action.

Eventually you give up and you conclude that making money online is impossible and is only a scam.

Is this story familiar?

It certainly is for me because I’ve spent a total of 11 months before I earn my first money online. June 2006 I first got started in Internet Marketing. May 2007 I received my first paycheck.

Can you imagine the thrill and excitement I felt at that time? I was close to tears LOL! If you’ve already received your first paycheck, I’m sure you can relate to my feelings. That was a moment I can never forget for the rest of my life!

Now, coming back to the topic at hand….

If you’re a beginner reading this, my advice is to start with Ads and Affiliate Marketing first. Beginners Blog Profits shows you how to set up your own WordPress blog step-by-step (I do really mean step-by-step) and generate income through Ads and Affiliate Marketing from your blog.

After you’ve made some money this way, you can then start creating your own products as this is where you can make the most money. Instant Product System shows you how to instantly create your own sizzling, high quality information product in 1 day or less.

To make money online for beginners and intermediate marketers alike, the key is to always take CONSISTENT action every single day.

The next action you need to take is to REPLACE YOUR JOB FAST with an Internet business.

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