6 Reasons Why You Should Start An Information Business Today
Running an information business can be really profitable if you know what you are doing.
Especially with the help of the Internet, things are really a lot simpler and cheaper. Talk about digital products like e-book, mp3 audio lessons, online video tutorials – all of these can be downloaded to your computer in a matter of seconds and minutes.
Still not convinced about running your own information business?
Well that’s okay because I have 6 great reasons why you should start an information business today :
Look at the Internet. People are online searching for information. They are hungry for information.
Using the Google Keyword Tool, below are some results I found when I used the keyword phrase “how to” to search for relevant keyword phrases:
how to cook
how to draw
how to video
how to cite
how to dance
how to deal
how to dress
how to fish
how to hack
how to kiss
how to lose weight
how to make money
how to make out
how to make paper
how to network
how to paint
how to play guitar
how to tie a tie
how to type
how to videos
how to write a letter
how to books
how to braid
how to break up
how to build a deck
how to burn dvd
how to change oil
how to cheat
how to cook chicken
how to copyright
how to crochet
how to cut hair
how to date
how to do magic
how to download music
how to shave
how to smoke
how to commit suicide
How to type? How to download music? How to shave? How to smoke? – I bet you didn’t think there are actually people out there going to Google searching for these kind of information, did you?
And how to commit suicide? Well now you know there are even people who want to learn how to commit suicide before they actually attempt to do it
My point is: the information business is huge, real huge. As can be seen from above, people are looking for all kinds of information.
Of course they are selling information !
Need I say more?
Very high profit margin (we’re talking hundreds of percent here) !
Say you’re selling information products in the form of e-books, mp3 audios, and online video tutorials. So your costs are your expertise and experience for creating the content in these products, domain and hosting (very cheap), some advertising costs if you have money (if you have no budget it can be free as well).
And to produce 1 e-book, or 2 e-books, or 100 e-books, or 1000 e-books, the costs are virtually the same as you “technically” do not have to produce them, since they can just be downloaded from your website.
What about mp3 audio lessons and online video tutorials?
Yes they, too, do not have any additional production costs, so to speak.
So you’re “technically” making 100% profit! Gosh, what kind of business can allow you to make 100% profit?
Even if you deliver your content in CDs, DVDs, or printed materials, you’re still making high profit margins.
You work once and get paid on it forever!
Yes, get paid on it forever.
Your website is your salesman doing his job 24 hours a day, 7 days a week non-stop. He doesn’t need any rest, and he simply can’t fall sick.
And better still if you’re selling digital products, since almost everything can be automated. Your customer goes to your website -> he orders your product -> he puts in his credit card details -> he download your product from your site. And all of these sales processes are done and completed while you are on your vacation or while you sleep.
If you’re an employee working for someone else, you are trading your time in exchange for money.
If you’re a self-employed consultant with some kind of specialized skills, you are also trading your time in exchange for money.
There are only 24 hours in day.
The point is: when you run an information business, you are LEVERAGING on systems to work for you. Because of this, you can sell 10 information products to 10 different customers simultaneously.
You can work from anywhere in the world (yes just like you’ve heard many times before, you can even work in your pajamas).
As long as you have a laptop and an Internet connection, you can run your information business from anywhere in the world.
This is not a dream; it’s very much a reality. The question is, how motivated or how bad do you want this dream to become a reality?
It takes very little cost to start an information business.
You can start for as little as $100 to $1000. Compare that to running a brick and mortar business. You have rental costs, maintenance costs, electricity costs, staff salaries, inventory costs, capital.
Can you start to see how low cost this can be? And yet it can bring in returns up to 100%