True Results To Replace Your Job

Continuity Program Training (Lesson 1 Of 2)

Just like 99% of the people out there, I started out part-time in my online business while maintaining a full-time day job.

(nope no continuity program of my own YET…)

I still remembered when I was just getting started back in 2006, I would wonder each night before I sleep when I was finally able to achieve a CONSISTENT monthly income so that I can do this full time.

Peace Of Mind

I kept thinking to myself when I can finally able to bring home a fix amount of income monthly that was able to support my life and lifestyle. Because I knew that if I can do that, I would have peace of mind.

(just a sidenote here – back then I was still a bachelor [hey I just got married last month ] and I live in Indonesia, which is fairly a cheap country to live in by American standards. Hence I only need a VERY DECENT amount of income to support and sustain my lifestyle  - considering I have no wife or kids to support back then).

I knew that if I can have peace of mind without having to worry if my income this month would cover my business costs, if it could support my lifestyle, then I can really focus my time and efforts to work on my Internet business and take it to the next level .

It doesn’t have to be mouth-watering income. Just an “okay” income that could support my (very basic and decent) lifestyle and that should be enough.

The Answer

I’ve heard about continuity programs a lot and it seems that having a continuity program of my own is the answer to my problem.

Just to make sure that you know what a continuity program is, a continuity program (from our perspective as a business owner) is a business where customers pay us a MONTHLY fee to access our products and/or services.

We see continuity programs every day, even though you may not be aware. For example, the hosting fee you pay every month is a type of continuity program. Your Internet service provider which you pay your monthly fee is another. Your cable TV provider is also another one.

Why Do Businesses Build Continuity Programs?

Because it’s VERY PROFITABLE. You see, there’s only a ONE-TIME INITIAL marketing cost to get that customer to join your continuity program for the FIRST TIME.

Once he joins your continuity program, he will pay you a monthly fee for using your product or service. This means that you incur ZERO marketing costs to attain this customer for the second, third, fourth, and subsequent months.

This translates to you achieving a very high profit margin for this customer since you only pay the marketing cost ONCE at the beginning of your interaction with him.

Your profit margin is going to be even higher if you run an Internet information business where your products are informational and digital in nature like showing and teaching people how to do this and that for a specific topic and delivering your teachings to customers electronically via digital downloads.

You don’t have any manufacturing costs, no inventory costs, and no delivery costs. Most of the time you only pay for hosting services ($10/month for shared hosting and can accommodate unlimited domains), your high speed Internet connection ($30/month), a domain name that you pay yearly ($10/year), and some initial investment in buying a computer and some software, and of course, your electricity bill.

Can you see the power of building a continuity program for your Internet business?

You get CONSISTENT monthly income EVERY month!

Here’s A Tip

When you sell your continuity program (sometimes known as “membership site” as well in the Internet marketing arena), do NOT use the word “continuity program” or “membership site” in your marketing messages.

Why?

Because people do NOT want to join a “continuity program” or a “membership site”. Instead use a much more appealing terminology such as “coaching program”.

Coaching program just sounds A LOT more valuable and personalized, and it’s perceived (at least by your customers) to be more “worth their money” than just a “continuity program” or “membership site”.

Think about it: I want you to answer me honestly…

Which one seems/sounds more attractive?

A coaching program that costs $20/month, or a continuity program that costs $20/month?

How about this: $20/month coaching program or $20/month membership site?

How Do You Build A Successful Continuity Program?

Okay, now that you know the importance of building a continuity business and generating CONSISTENT monthly income, the next question is: “how do you build one”?

Well, stay tuned for my next cool training as I’m going to reveal and show you how to do that – that is, How To Build A CONSISTENT Online Business so that you can REPLACE YOUR JOB fAST!

(…and please note FAST is different from INSTANT, because you need to treat this as a REAL business and work hard and smart to be able to successfully build a CONSISTENT business).

And one more thing…

Before you complain that REPLACING YOUR JOB is not appealing to you, think again.

Let me ask you this: I know there are A LOT of places online that teach you how to make a 6 figure per month online income. But if you’re struggling to make any money or if you’re only making a few hundred dollars every month, do you think you can make the BIG jump to a 6 figure every month?

HIGHLY UNLIKELY!

(this is, of course, contrary to what all the sites and gurus say out there… but well, they are just gurus and they don’t tell you the truth!)

Yes there may be a few people who can do that, but these people are EXCEPTIONS who produce EXCEPTIONAL results (and definitely NOT TYPICAL results)!

Learn to walk before you try to run okay?

Stay tuned for my lesson 2. I know you’ll love it!

What do you have to say about continuity program? I’d love to hear your thoughts, so be sure to leave them in a comment below…

Repurposing Content – And A New Caricature!

Just very recently, I had a caricature of myself done:

Compare the caricature with a real picture of me:

What do you think? Looks A LOT like me huh?

Anyway, let’s continue with today’s post about repurposing content. I just thought I’d share something personal and funny with you, that is why we have the caricature introduction there…

Have you ever heard of the term “recycled content”?

Recycled content, as the phrase implies, means that you can repurpose the same content in different ways.

Why would you want to do that?

The answer is: to save time, money, and effort trying to come up with new content.

Don’t get me wrong. You still need new content, it’s just that by recycling content you’ll be able to leverage on the work you’ve already done, thereby saving you tons of time and effort.

There are 2 ways content can be recycled:

1. Repurpose It In Different FORMATS

Let’s say you create an ebook or report. The same content within the ebook can be repurposed in an audio mp3 format by doing a voice-over of the ebook simply by reading aloud word-for-word and then recording what is being read.

If you’re not comfortable doing this yourself, you can hire a professional to do it for you at an affordable price.

The audio format has a higher perceived value and is thus valued higher. If you’re giving this away to collect leads, then people are more willing to give up their email addresses to get your audio course (rather than just another ebook). If you plan to sell this, then you can attach a higher price tag to the audio course as well.

Or you can repurpose the ebook content and turn it into a video course. Video has the highest perceived value compared to ebook or audio format, and will thus sell at a higher price.

Even when a customer buys an ebook and you upsell him the mp3 or video version of the same ebook, he WILL buy it. Okay, not everyone will, but there are bound to be some people who will take you up on your offer.

People have different preferred learning formats; and if you can provide your content in all 3 different formats – text, audio, and video – then you will no doubt grow your audience.

2. Repurpose It In Different OCCASIONS

You write a blog post today. Tomorrow, a month later, 2 months later, you can use the SAME blog post to attract DIFFERENT people to your blog.

How do you do that?

You do that by harnessing the power of autroresponders.

Every time you write a blog post, you tell your subscribers via your autoresponder broadcast feature that you have a cool, new, informative post on your blog.

You can even make this ALMOST totally AUTOMATED by setting follow up messages in your autroresponder to direct them to the many blog posts that you’ve done in the past. Of course, to be able to do this, your blog must have a substantial amount of blog posts so that you can provide “new” content to your subscribers on a consistent basis.

I put quotes around the word “new” because to your subscribers it seems as though they’re getting new content, when in fact your content is already a few weeks or months old. However, old content does not mean it’s useless. In fact, a lot of content is long-lasting.

However, as you’ve most likely already heard everywhere, perceived is a lot times better than reality. When your subscribers think that you’re creating fantastic new content all the time and letting them know that they can consume it at your blog (thereby making them “think” that you’re a good guy looking after their best interests), then they’re going to be very responsive towards you and what you’re offering to them in the future.

It is said that consistency and repetitiveness are very good catalysts in building trust and mutually beneficial relationships with your subscribers, so if you have enough blog posts on your blog and you follow up with your subscribers via your autoresponder by giving them AWESOME content on your existing blog posts on a CONSISTENT basis, then chances are they’re going to be “WOW”ed and blown away by you.

You can also copy your blog posts (if they are text in nature) and paste them into the email body so that subscribers will receive the content directly in their emails. However, I highly suggest that you refer them to your posts on your blog so that they’ll be exposed to offers on your blogs, thereby giving you additional opportunities to make more money at the same time building relationships with them.

You hit two birds with one stone. Cool?

In addition, by referring them to your blog posts, they can also leave their comments and feedback on the blog, thus increasing communication between you and them, which will further strengthen your bond with them.

Recap

So to recap what I’ve just talked about today, remember that content can be repurposed in different formats and occasions. The same ebook can be turned into an audio mp3 or video course, hence increasing its perceived value and thus the price you charge. Blog posts that you have done previously can also be used over and over again as great content that you can give to your subscribers via your autoresponder follow up messages.

The point is, don’t waste good content that you’ve created. We all should work smart in this day and age to leverage the work we’ve done.

What do you have to say about repurposing content that already exist? Tell me in a comment below…

(If you want to tell me how COOL I looked in my caricature, of course you’re welcome to do that as well …)

Satisfy (The Majority Of) Your Customers

When it comes to selling products and services, both online and offline, there are bound to be unsatisfied customers. This is true no matter how good a job we’ve done to service them.

The fact is: we simply can’t make everyone happy. That is simply not possible. Everyone has different standards and expectations. What impresses customer A may not impress customer B.

When a customer’s expectations are not met, they are unsatisfied. When that happens, 3 things occur:

1. They won’t buy our products or services again in the future

The key to making big money is to sell other related products that increase in price and value. In the Internet marketing field, this is commonly known as “back end” products.

If customers are ONLY buying your product/service one-time, then there’s not going to be a lot of money being made. In some cases, you may even lose money by selling ONLY your low-cost front-end product.

2. They will bad-mouth our name to other people

Worse than number 1 above, these unsatisfied customers tell EVERYBODY about our perceivably (at least in their eyes) “poor” product or service. Our supposedly “bad name” spreads like wildfire.

This is especially enhanced with today’s web 2.0 where consumers interact a lot, thanks to the help of social networking and bookmarking sites like Facebook, Twitter, Stumble Upon, Digg, etc. People can interact and communicate freely and easily with one another.

Unfortunately, we human beings behave like herds of sheep.

One bad-mouth leads to another, and people follow other people in joining the bad-mouthing bandwagon, even though they have not purchased the product/service in question yet and hence do not know about its quality.

This is, of course, VERY BAD for our business.

3. They will ask for their money back (also known as refund), if at all possible

When selling physical products, asking for a refund also means that you have to return the purchased goods to the seller/manufacturer. Services-type of goods is harder (or sometimes impossible) to return.

In the online information business, asking for a refund is VERY easy. The customer still gets to keep the product after the refund because in most cases, information products are delivered digitally. This means that customers can consume the digital product, and then ask for their money back, and the product is still in their PCs.

So what do you do if you do indeed sell digital products? Do you actually need to refund the customer’s money if he so requested?

The answer is, of course, YES!

Having sold thousands of copies of my own information products for the past 15 months, there are VERY few refund requests that I’ve gotten. I forgot the exact number (I have to dig through my files to find an exact number), but I’m pretty sure it’s less than 10.

Had I not put up the “money back guarantee” sign on my sales page, I’m VERY sure that there would be a lot less people buying my products.

What I’m saying is: the benefits that “money back guarantee” bring far outweighs its disadvantages.

You might be thinking “That’s great Welly, but what happens if a freebie seeker takes advantage of this? They can buy my digital products, and then ask for a refund. Won’t I be losing money?”

To which I’d answer: That is inevitable. In every market, you’ll find this kind of people. It’s not a matter of IF they’ll rip you off; it’s a matter of WHEN.

My advice is to FOCUS on your good, paying customers instead of worrying for the very small number of freebie seekers who refund your products.

One tip you can use is to record who refunds what, so that if a serial refunder keeps refunding your products time and time again, you can ban them from ever purchasing from you again.

Instead of exerting our efforts and time on a few bad eggs, we might as well focus on our good, paying customers and make them happy so that they want to buy from us again and again.

Conclusion

To summarize, it is a heavy price to pay if we let our customers down (not meeting their expectations). That said, it is also NOT possible to please EVERY SINGLE customer and make them happy.

The key is to cater for the majority of our customers and find out what they want, and strive very hard to please and make them happy, so that they become our lifelong customers. If they’re happy and satisfied with our products/services, there’s also a high chance that they’ll refer their friends to us.

What do you have to say about satisfying your customers? Please let me know in a comment below…

Follow Up Tips For Your Internet Business

It is no longer a secret that people buy from those people that they trust. This is especially true:

1. In the online world where every product owner is “hiding” his/her face behind a computer.

2. When you’re selling a product that is not a popular brand (meaning people haven’t heard of the brand before).

These potential customers can’t be blamed either, since it is very easy to scam people nowadays simply by using the power of the Internet.

Armed with this knowledge, we as Internet business owners should build beneficial and trusting relationships with our prospects so that they know who we are, what we do, what our expertise are – so that they trust us and want to buy from us.

If you’ve been a loyal reader of this blog, you should have already known that I talk and advocate this a lot.

Without a good relationship with your prospects, it is VERY hard to sell them your products and services. Without a good relationship with your customers, it is also EXTREMELY difficult to sell other related products to them.

The key to successfully sell to them is to build, as I’ve said before, beneficial and trusting relationships with them. You do this by first creating some kind of valuable Freebie to “bait” your visitors to hand you their email addresses.

If you don’t want to create a freebie yet, you can also use some PLR freebies. Just make sure that they are high quality freebies and that you put your name as the creator of the freebie.

After your visitors hand over their email addresses, you want to impress them by giving much more than they expected of you. At this stage, your visitors have been converted to leads/prospects, thanks to the squeeze page that you’ve created.

For example, let’s say that on the squeeze page you promised to give them a Free report on how to train their dogs effectively. However on the download page, in addition to giving them this Free report, you might also give them another surprise freebie that shows them how to make sure their dogs are eating healthy, balanced diets.

The surprise freebie should be somewhat related to the main freebie that you promised.

A few days after they’ve subscribed to get your freebie, you ought to follow up with them to check how they are doing and if they have successfully downloaded the freebie (and surprise freebie) yet. You also want to remind them to implement what they’ve learned and that if they have any questions they can feel free to ask you.

Then a few days later you follow up with them again to give more free valuable content. It is very important that on the first few follow-ups with them you don’t sell them anything but instead concentrate on providing great content to educate them.

This is to impress them that you care for them and you know what you’re talking about. When they see you as someone who they can trust because you’ve stood out from the crowd by giving, giving, and giving first without even trying to sell them anything, their resistance barrier towards you will decrease.

Let’s say that your visitors are on 30 other marketers’ lists. 29 of them send out sales pitches all the time every day promoting the next big product launch, while the remaining one marketer (that’s YOU) give, give, and give, which one do you think will stand out from the crowd and get their attention?

I’m not saying you can’t send them sales pitches. At the end of the day, you and I are still marketers. We need to sell stuff in order to make money.

I’m simply saying that you should focus your efforts when you first come into contact with a person who doesn’t know you yet with the right approach, and that right approach is to impress them that you’re different than the rest of the pack and that you truly care for them.

You need to demonstrate that you’re in this business for the long term and that they can count on you to provide them with the stuff they need. In other words, you want them to buy from you.

I would say after 3 – 5 follow-ups with them, you can insert your first sales pitch to them. After this sales pitch, you would then educate them again with free, valuable content. Then once in while do your sales pitch again.

You need to have a balance between free content and sales pitch, and be sure to send more free content than sales pitch. In my current Internet business I’m using a 3:1 approach – meaning for every 3 content messages, I would send a sales pitch.

Different markets respond differently, so you need to test what works best for your market.

Please drop your comments below, I’d like to see what your opinions are…

1 Simple Reason Why Nobody Wants To Buy Your Product

When it comes to the subject of creating products or services, many marketers make the huge mistake of creating the product or service before doing some due diligence first.

By due diligence I mean doing research to determine if the products or services they offer have some kind of demand or not.

This scenario – where marketers create products and services before gauging if there is any demand at all for their products – is most likely because they are simply too excited to get their feet off the ground and to get the ball rolling…

…not forgetting to mention also that most of these people are beginners who have just started to learn how to market online.

After all, every successful Internet marketer out there always advocates taking massive action!

If all they do is simply learning without taking any action, they’ll get screamed at. Now that they have taken the courageous first step to actually get the ball rolling, nobody wants to buy their products/services.

So these action-takers can’t totally be blamed can they?

Whilst the aspirations and desires to make a profit marketing products and services is great, one needs to take into account the demand for the kind of products or services being created.

It is simply useless to be creating a perfect, fantastic, super duper powerful product when nobody wants to use it.

So the first step you need to do when it comes to creating products or services to market (both online and offline) is to first determine if there is any demand for that product/service.

If there is no demand or if the demand is very, very little then you should not develop the product/service.

If there is substantial demand, then you can get started on getting your product or service created.

One effective way I’ve discovered over the past few years to gauge the demand for your product or service is to find out what problems people want to have solved. This means that these people not only have problems, but they want these problems to be solved.

The more desperate these problems the better for you as a product or service owner.

Why?

Because people will be more ready to shell out their money to fix desperate problems. For example, let’s say I’m about to go on a first date next week and I have these huge ugly pimples on my face. In this kind of dire situation, I’d happily shell out my hard earned money to get fast solutions so that I can have a neat and clean pimple-free face.

Now, one way to see what problems people are having is by visiting forums. After all, forums are places where people with the same interests (and problems) hang around!

Let’s take the above example where I’m in the VERY dire situation to get pimples cleared fast.

Go to Google and type “acne forum”. Look through the sites returned by Google.

As a rule of thumb, look through forums that have the following criteria:

1. Alexa Rank

Alexa rank is simply a measure of how much traffic a site is getting. It is not the most accurate thing in the world, but it gives us a picture of how well a particular site is doing in terms of traffic relative to other sites.

If you haven’t installed the Alexa toolbar on your Firefox browser yet, then my advice is to do it now. The toolbar is Free and it’s a great tool to add to your Internet marketing arsenal.

Go to Alexa

Click the “Get Sparky” button and follow the simple steps to install your Alexa toolbar.

When looking for forums, strive to find those with Alexa rank less than 1 million. The less the Alexa rank the better.

At the time of this writing, Yahoo has an Alexa rank of 1, Google 2, and YouTube 3. This means that Yahoo is the most visited site on the planet, Google the second most visited site, and YouTube the third most visited site.

2. How Many Members Are Registered At The Forum

The more registered members the better, because you can gain more insights to the different problems faced by these members.

This way, you can read through the posts to find potential big problems that your product could cater to meet the needs of these people who are desperately seeking solutions.

Strive to find at least 5000 registered members. The more registered members the better.

3. How Many Page Views Are There?

When you land on a forum homepage, typically it will have sub-forums. In our acne forum example, you could have sub-forums on different sub-topics.

For example, using Google I found this acne forum, which is further categorized into sub-forums:

You can see that there are sub-forums on “acne treatments”, “adult acne”, “acne scars”, etc.

Go into one of the sub-forums:

You can see that one of the posts has a VERY high page views (4,524) as seen above. This would be a great thread (post) to browse through to find potential problems these “acne people” are having.

Generally speaking, the more page views the better.

4. How Many Replies Are There?

The more replies to a specific thread (post) the better for you when doing research to discover problems faced by these people.

Why?

Because more replies mean that the topic being discussed is more popular than other topics.

When time is limited, strive to read those threads with more replies first. If time permits, then you can, of course, browse through other threads as well.

In this article, you’ve learned how to discover potential problems people have using the power of forum research. Once you have a rough idea about their problems, you can even post a thread in the forum asking if they would be interested in such and such a product or service, which of course is the product or service you will be offering to them in the near future.

In the next article, I’ll be covering how to market your product or service to these people, which is called effective forum marketing.

Stay tuned…

Be Specific Please…

Which do you think sounds better and more convincing?

“Lose 20 pounds in 10 days”

Or

“Lose a lot of weight in a short period of time”?

If you are like most people, of course the first statement sounds better and more convincing.

Why?

Well, it’s because the first statement uses specifics. Losing 20 pounds in 10 days is much more specific than simply saying “lose a lot of weight in a short period of time”.

In fact, the latter statement sounds very vague. How much is a lot of weight? What is considered a short period of time?

For someone, losing 20 pounds is a lot whereas to another person it may be very little.

For John, a short period of time is less than a week while Peter thinks that one day is a “short period of time”.

Do you see where I’m going with this? And do you know why practicing specifics are much better than not using specifics (of course this depends on the situation, but in the example above, it’s certainly a lot better to use specifics)?

It’s because when you are specific, it adds more credibility. The more specific you get, the more detailed the information will be. People trust you more when you are more specific.

Think about it for a second.

If you were an overweight person looking for ways to reduce your weight, and you were presented with the above two offers, which one would you buy trust more and eventually buy from?

Of course the first one, which is “Lose 20 pounds in 10 days”!

Generally speaking a person who is lying will find it more difficult to practice specifics, compared to someone who is practicing specifics based on true events that happened.

Don’t you agree?

So how can this benefit your business?

When constructing offers, be it sales letters or squeeze pages, it would be a lot better if you use specifics as opposed to simply providing general information which anyone can just come up on the top of their heads.

For sales letter, I’m pretty sure that if you were to add some specific information (especially numbers) to your marketing message, you can increase your sales percentage.

For squeeze page, the same principle applies. The more specific you get, the more credible it will be, and provided everything else stays the same, I’ll bet that your opt-in rate will increase.

When you are setting goals or targets, be specific as well. (By the way, the beginning of the year (which is now) is always a popular time to set new goals and targets for the year ahead). When your goals are specific, it will be easier to achieve.

For example, if your goal is to achieve a net profit of $5000/month from your business, it is going to be easier to achieve than if your goal is to simply “earn more money”.

Do you see the difference?

When you set a specific goal, your mind can visualize easier and hence work toward that goal much more efficiently. If you merely set a goal to “earn more money”, your brain will be confused as to what exactly constitutes “more money”.

Does earning $10 more per month constitutes as earning more money? It certainly is in English terms!

Give And Create Value First, Receive Second

If you are like most people out there, then you probably agree with me if I say that you like to receive better than you like to give.

Confused?

Let me explain a little.

If you were to choose between:

A. Taking/receiving something good

Or

B. Giving away something good

I seriously believe that you would choose A over B anytime.

Am I right?

You see, by nature we humans are selfish creatures. That is why almost everyone wants to take rather than to give.

I seriously believe that in today’s world if you want to thrive and move forward in your Internet business, you need to give, give, and give first before you can receive.

If you are just like every marketer or business owner out there who just want to sell, sell, and sell, it is very hard for you to make good impressions in your customers’ or would-be-customers’ eyes.

Well, actually you can still thrive and do very well in your business even if you sell, sell, and sell all the time, provided that:

1. You already have an established brand that people know, or

2. Your products and services are so unique and great that all your competitors can’t compare (let alone compete) with you.

However, if you or your business does not belong to the two categories stated above, yet the only thing you do is sell, sell, and sell, then you seriously need to consider doing things differently starting from now.

You need to create VALUE first for other people before they are willing to buy from you.

You need to start giving and stop selling (or taking)!

I’m not implying that you don’t have to sell. At the end of the day, we are still marketers and we need to sell to be able to make profits.

I’m simply saying that if you want to acquire new customers, you need to give first before you can receive. You need to create value for them first before they will buy from you (unless of course one of the two reasons above applies to you).

So how exactly do you create value?

Well, you can give them some kind of freebie that is related to the niche/field you are in. Do make sure that this freebie can benefit them in one way or another; otherwise your freebie will simply go down the drain.

For example, if you are talking about doing business online, you can always give them a free report, e-course, ebook, audio, or video tutorial. The point is to give them something useful that can benefit them.

If they feel that your freebie has benefited them, they will be more receptive to you and your products. If you continue to provide more value for them, they will slowly but surely trust you.

When you are at this stage, it will be a lot easier to sell your products and services to them.

Having said what I’ve said above, I want to point out that there are a lot of sites out there who simply sell and sell. There is, of course, nothing wrong with having sites who want to sell you something.

Yes, these sites may produce a few sales every day if their sales copy, traffic, and follow up “hard-sell” email messages are great.

But, I seriously believe that if you can build relationships and provide value first without the “hard-sell, pushy” email sales pitches, then you’ll be able to sell much more effectively.

Think about if for a moment.

The last time you went to the mall and some “pushy” salesman tries to hard-sell you on something, do you feel comfortable? Would you buy from him then and in the future?

Of course not!

Nobody wants to buy from a “pushy” salesman.

The whole article today focuses on why you should give and create value first before you can expect to receive anything, because it is very hard nowadays to just be able to make sales on your first encounter with your visitors. You must build beneficial relationships with your visitors first so that they trust you.

Believe me, trust is a very, very effective and vital component in successful selling.

This is also the reason why I highly recommend you build your own lists for your business. Put in some kind of opt-in form and ask for their email addresses in exchange for a freebie that they will get.

You have put in a lot of hard work to bring visitors to your site; don’t just let them go like that. If you don’t get their contact info, you lose them forever! There are millions of sites out there, what makes you think they will remember your site?

Always try to get their contact info so that you can follow up with them and give them more Free benefits such as tips and tricks related to your field. The point is to build good relationships with them on a consistent basis.

When beneficial relationships are built, trust will be formed. At the end of the day, selling your products and services to them become much easier.

4 Tips To Creating Your Own Products

I have been really busy these past few weeks preparing for the launch of my brand new product which is going to be released this Wednesday, August 6 2008.

However this product is made in the Indonesian language and specifically catered to the Indonesian people.

If you’re wondering why I made my new product in the Indonesian language, it’s because I am from Indonesia and I want to help my home people learn about Internet Marketing.

Most of the time they have difficulty buying Internet Marketing products out there on the market to educate themselves about IM because of their limited English skills. So here I am and I want to show them how they can make real money too from the Internet

This new product of mine that is going to be launched in just 2 days time is actually my third IM product in the Indonesian language.

The first two went very well when they were launched back a few months ago, and they are still bringing me in consistent money every day, right as we speak this moment.

If you’re at all interested in finding out more about my Indonesian IM blog and the two products that I currently have, you can click here to see them for yourself.

Just keep in mind that all of them are written in the Indonesian language and you won’t understand a single word I say, alright?

Some of you may be asking if I have any IM products that are in the English language.

I currently do not have a paying English product yet, but I have a Free report in English titled “Your First 100 Dollars Online” that will open your eyes to the world of Internet Marketing and show you how you can make your first $100 online.

So if you haven’t yet got yourself this report, go get it now. Hey it does not cost you a single red cent.

Having successfully launched two IM products with a third just a few days away, there are some lessons to be learned when it comes to creating your own products (now please take note that it applies to every niche, not just the IM niche):

1. You need to do some planning

You don’t have to plan every little smallest detail because if you do, you will probably suffer from too much planning and eventually not doing anything at all.

Most people who are planning to launch their products for the first time suffer from action paralysis because they plan too much and they go into too much detail.

Yes, you definitely need to do some planning, but just enough so that you know the crucial things that you need to take care of.

For me, doing some planning to launch a new product would include things like: registering a domain, hosting, setting up payment systems like PayPal to take orders, graphic design for the mini site, sales letter, product creation, etc.

2. You need to set specific datelines

After you have done some planning for your product launch, you need to set specific datelines for each individual task that you plan in step 1.

Specific datelines means doing such and such task by this date. For example, you might write down that you are going to get the graphic design for your mini site done by Monday, August 4, 2008.

Don’t just say ASAP (as soon as possible)! Because ASAP usually never comes.

3. What resources do you have available?

The next thing you need to take into account is what resources are available to you.

If you want to set up an affiliate script for your new product, do you know how?

Do you know how to design great looking mini sites with nice headers, footers, and 3D graphics for your new product?

If you are not good at these things, or if you don’t have a clue how to do it, it is best to out-task or outsource them to a professional.

Yes, you might end up spending more money; but you save yourself time which you can put to better use. Time that can be used to focus on the things that you are really good at.

Imagine if you know nothing about graphic design yet you try to design your mini site yourself. After spending tens of hours, you have just managed to design a mediocre header. Great!

4. Realize that you can’t be perfect

Just like nobody is perfect, no product out there is perfect either.

Especially when you are preparing your product to be launched to the market for the first time, it is okay for your product not to be perfect.

If you wait until your product is perfect before you actually launch it, you will never ever launch your product.

Just launch your product and improve it along the way. That is why a lot of products have version 1, version 2, version 3, etc.

The key here is to get your product out there, and everything else will follow

So those are the 4 tips about product creation that I have learned based on my experience in creating my 3 products. I hope you find them useful.

The Most Straightforward Way To Make Money Online

Newbie trying their hands to make money online are often confused how they can actually “make money online”.

They often ask themselves questions such as: “Where exactly is the online money at and how can I take advantage of this opportunity and make some money myself?”

If you are one of these beginners, I would recommend to you that the most straightforward and simplest way to make money online is through ads marketing or ads monetization.

What exactly is Ads marketing or Ads monetization?

Ads marketing or Ads monetization simply means that you earn money by selling advertising space to advertisers.

As simple and straightforward as that!

Traditional newspapers and magazines, which have been around for ages, make money by selling advertising space.

In the online world of Internet Marketing, it is practically the same. You can make money by selling advertising space on your website.

To successfully sell advertising space, you need to:

1. Set up a website of your own

Currently, the easiest way to set up you own website is by using a blog. I recommend using a WordPress blog if you have a little money to spare to buy domain and hosting. However, if you have no money, you can also set up a Free Blogger blog.

To find out more about setting up your WordPress or Blogger blog, you can grab my FREE report “Your First $100 Online” just by subscribing to this blog on the top right of this page.

2. Put in valuable content to your blog on a consistent basis

Now that you have your blog set up, the next thing you need to do is to put in valuable content to your blog.

Now pay special attention when I say “valuable content”. You must give valuable content that is beneficial to your blog readers, not just some rubbish and low quality content that you simply copy from another blog and paste it into your own blog.

By entertaining your blog readers on a consistent basis with valuable content that is useful to them, you make them happy they are more likely to return to your blog in the future.

These readers are also likely to recommend their friends to your blog if they feel they have benefited by reading the content on your blog.

The more people who know your blog, the higher your blog’s traffic, which lead us to point number 3…

3. Drive traffic on a consistent basis

Creating great content on your blog is terrific, but you need to do some promotion so that people know your blog exists in the first place.

There are a number of ways to drive traffic to your blog:

- write articles and submit them to article directories like Ezine Articles and Go Articles

- if you have some budget, you can use PPC (pay-per-click) advertising like Google Adwords

- social bookmark your blog’s content on sites such as Del.icio.us, StumbleUpon, and Digg

- participate in 1 or 2 forum discussions related to your niche

- trackback to other high profile bloggers’ posts from your posts

- comment on other blogs in the same niche

4. Finally, make money by selling advertising space on your blog

When your blog is visited by a lot  of people (hundreds or thousands) daily, you are ready to sell advertising space on your blog to make some money.

You can do this by selling advertising space directly without the help of third party vendors by putting up your own “Advertise here” page on your blog.

Some people, however, don’t want the hassle of handling the administration work of receiving payments, setting up and activating/de-activating ads, etc.

If this is you, then you can always enlist their help of third parties such as Google Adsense or Adbrite. They take care of all the administration processes, so all you need to do is just collect money if there are advertisers who want to advertise on your blog.

If you’d like to REPLACE YOUR JOB FAST with a profitable Internet business, be sure to check out my GOLD Coaching for a mere $1.

6 Reasons Why You Should Start An Information Business Today

Running an information business can be really profitable if you know what you are doing.

Especially with the help of the Internet, things are really a lot simpler and cheaper. Talk about digital products like e-book, mp3 audio lessons, online video tutorials – all of these can be downloaded to your computer in a matter of seconds and minutes.

Still not convinced about running your own information business?

Well that’s okay because I have 6 great reasons why you should start an information business today :

1.

Look at the Internet. People are online searching for information. They are hungry for information.

Using the Google Keyword Tool, below are some results I found when I used the keyword phrase “how to” to search for relevant keyword phrases:

how to cook

how to draw

how to video

how to cite

how to dance

how to deal

how to dress

how to fish

how to hack

how to kiss

how to lose weight

how to make money

how to make out

how to make paper

how to network

how to paint

how to play guitar

how to tie a tie

how to type

how to videos

how to write a letter

how to books

how to braid

how to break up

how to build a deck

how to burn dvd

how to change oil

how to cheat

how to cook chicken

how to copyright

how to crochet

how to cut hair

how to date

how to do magic

how to download music

how to shave

how to smoke

how to commit suicide

How to type?  How to download music? How to shave? How to smoke? – I bet you didn’t think there are actually people out there going to Google searching for these kind of information, did you?

And how to commit suicide? Well now you know there are even people who want to learn how to commit suicide before they actually attempt to do it

My point is: the information business is huge, real huge. As can be seen from above, people are looking for all kinds of information.

2.

Look at Barnes & Noble, Borders, Amazon.com books section, Clickbank, or your local bookstores. What are they selling?

Of course they are selling information !

Need I say more?

3.

Very high profit margin (we’re talking hundreds of percent here) !

Say you’re selling information products in the form of e-books, mp3 audios, and online video tutorials. So your costs are your expertise and experience for creating the content in these products, domain and hosting (very cheap), some advertising costs if you have money (if you have no budget it can be free as well).

And to produce 1 e-book, or 2 e-books, or 100 e-books, or 1000 e-books, the costs are virtually the same as you “technically” do not have to produce them, since they can just be downloaded from your website.

What about mp3 audio lessons and online video tutorials?

Yes they, too, do not have any additional production costs, so to speak.

So you’re “technically” making 100% profit! Gosh, what kind of business can allow you to make 100% profit?

Even if you deliver your content in CDs, DVDs, or printed materials, you’re still making high profit margins.

4.

You work once and get paid on it forever!

Yes, get paid on it forever.

Your website is your salesman doing his job 24 hours a day, 7 days a week non-stop. He doesn’t need any rest, and he simply can’t fall sick.

And better still if you’re selling digital products, since almost everything can be automated. Your customer goes to your website -> he orders your product -> he puts in his credit card details -> he download your product from your site. And all of these sales processes are done and completed while you are on your vacation or while you sleep.

If you’re an employee working for someone else, you are trading your time in exchange for money.

If you’re a self-employed consultant with some kind of specialized skills, you are also trading your time in exchange for money.

There are only 24 hours in day.

The point is: when you run an information business, you are LEVERAGING on systems to work for you. Because of this, you can sell 10 information products to 10 different customers simultaneously.

5.

You can work from anywhere in the world (yes just like you’ve heard many times before, you can even work in your pajamas).

As long as you have a laptop and an Internet connection, you can run your information business from anywhere in the world.

This is not a dream; it’s very much a reality. The question is, how motivated or how bad do you want this dream to become a reality?

6.

It takes very little cost to start an information business.

You can start for as little as $100 to $1000. Compare that to running a brick and mortar business. You have rental costs, maintenance costs, electricity costs, staff salaries, inventory costs, capital.

Can you start to see how low cost this can be? And yet it can bring in returns up to 100%